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Target Zero is a statewide initiative aimed at eliminating transportation-related serious injuries and deaths across Florida.

This resource page draws inspiration from the weekly Tips Tuesday email campaign by Brenda Young, P.E., CPM, FCCM, State Safety Engineer at the Florida Department of Transportation (FDOT). Explore the collection of resources and safety tips, categorized by topic. Feel free to use share, email and print the materials.

Be sure to visit the FDOT Target Zero Agency Resources page for the full library of brand and partner resources.

Featured Campaign

Speeding and Aggressive Driving

Behaviors such as speeding, tailgating, weaving through traffic, and road rage dramatically increase the risk of crashes. These actions not only endanger the aggressive driver but also put other motorists, cyclists, pedestrians, and law enforcement at risk. Aggressive driving can lead to serious collisions, resulting in injuries, fatalities, and extensive property damage. To ensure safer roads, it is crucial for all motorists to remain calm, patient, and courteous, prioritizing the well-being of everyone around them.

 

Resources

 
Distracted Driving
Distracted driving is a significant issue in Florida, contributing to a large number of traffic crashes and fatalities each year. Florida has implemented strict laws and public awareness campaigns to combat distracted driving, emphasizing the importance of staying focused behind the wheel. By educating drivers about the dangers of distractions and enforcing these regulations, Florida aims to reduce crashes and enhance road safety for all motorists.

Work Zone Awareness
Work zone awareness is a critical aspect of road safety in Florida, where ongoing construction projects are common. These zones pose unique hazards to both drivers and construction workers, necessitating heightened awareness and caution. By raising awareness about the importance of slowing down, obeying signage, and staying vigilant in work zones, Florida aims to reduce crashes and protect both motorists and road workers.

Youth Safety
Traffic safety for kids is crucial to prevent crashes and ensure their well-being. Teaching children important safety rules, such as always crossing at designated crosswalks, obeying traffic signals, and making eye contact with drivers before crossing, can greatly reduce risks. In Florida, initiatives by schools, communities, and local authorities focus on educating kids about safe practices through interactive programs and campaigns. Parents and caregivers are also vital in reinforcing these lessons by setting good examples and providing supervision. With a collective effort, we can create a safer environment for our young pedestrians and passengers.

Teen Safety
Teen traffic safety is a critical concern, as young drivers are at a higher risk of crashes due to inexperience and sometimes risky behaviors. Educating teens about the importance of safe driving practices, such as obeying speed limits, avoiding distractions like mobile phones, and never driving under the influence, is essential. By fostering a culture of safety and responsibility, we can help reduce crashes and protect young drivers.

Inclement Weather
Inclement weather in Florida, including heavy rain, thunderstorms, and hurricanes, requires residents and visitors to stay vigilant and prepared. Sudden and severe weather conditions can lead to flooding, lightning strikes, and hazardous driving conditions. It is crucial to monitor weather forecasts, heed warnings from local authorities, and have an emergency plan in place. By staying informed and prepared, Floridians can effectively navigate and mitigate the risks associated with inclement weather.

Safe Summer Driving
Summer is the perfect time to hit the road and explore new destinations, but it's important to prioritize safety while traveling. During the holiday and vacation seasons, Florida's roads become some of the busiest in the nation. To ensure your own safety, the safety of your passengers, and other motorists, please educate yourself on safe driving practices. Recommendations include understanding driving in inclement weather, preparing your vehicle for the road, staying hydrated, and buckling up.

Motorcycle Safety
Motorcycle safety in Florida is a critical concern due to the state's warm climate and scenic routes, which attract a high number of riders year-round. Ensuring the safety of motorcyclists involves a multifaceted approach, including promoting the use of helmets, encouraging safe riding practices, and increasing driver awareness of motorcycles on the road.

Rail Safety
Public awareness campaigns like Rail Safety Week help promote rail safety in Florida by reminding people of the importance of obeying all signals, staying off tracks, and practicing safe behavior near railways.

Drowsy Driving
Drowsy driving can impair a driver’s reaction time, attention, and judgment similar to being intoxicated. Day to day demands can lead to fatigue, and behind the wheel that can be dangerous. Each year, the first week of September is designated as Florida’s Drowsy Driving Prevention Week.

Impaired Driving
Impaired driving is defined as driving under the influence (DUI) of alcohol and/or legal (prescription and over-the-counter) and/or illegal drugs. In Florida, impaired driving is involved in about one-quarter of all motor vehicle deaths. It is a complex social issue that involves all areas of the criminal justice, health care, and education systems.

Car Seat Safety
All children 5 years of age or younger must be properly restrained no matter where they are sitting in the vehicle. Children through age 3 must be secured in a separate carrier or a vehicle manufacturer's integrated child safety seat. For children aged 4 through 5 years, a separate carrier, an integrated child safety seat, or a safety belt may be used. (FS 316.613). Child safety seats have been shown to reduce fatal injury by 71% for infants (under 1 year old) and by 54% for toddlers (1 to 4 years old) in passenger cars. In light trucks, the corresponding reductions are 58% and 59% respectively. (NHTSA).